Carrera has been one of the leading sportswear manufacturers on the market for over 60 years, with the brand name synonymous with premium design and innovation. Originally known for its sport and ski goggles, Carrera quickly expanded into the world of sunglasses and prescription eyewear. This evolution resulted in an incomparable success story—one that founder Wilhelm Anger could hardly have imagined when he launched production at his Austrian factory in 1956.
The brand’s name is of Spanish origin, meaning “race.” It has no connection to Porsche’s iconic car model, but was instead inspired by what was considered the world’s most dangerous race at the time. The six-day Carrera Panamericana race celebrated the completion of the Pan-American Highway, reflecting the brand’s strong ties to motorsports.
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